Insight and Data Business Intelligence

Business intelligence (BI) is essential for business growth and competitive advantage, yet reaping benefits from BI requires more than implementing the technology that enables it. In fact, deploying the technology is the easiest part of any BI initiative.

Give business ownership over BI

Organizations that place BI in the hands of business users have greater success rates than those who confine BI within IT. The business must absolutely be in charge. Although the complexities of early BI technologies put IT in charge of many BI programs, today’s tools are more intuitive, allowing them to go straight into the hands of business users who can run the queries that matter to them.

Business needs ahead of data

If you want a stakeholder trust, take their requirement without having in mind what data I have to give their answers. This will connect you and stakeholder and give the impression that you’re providing what they need.

Therefore, talk to business stakeholders to establish what questions they would like to answer and where there are gaps in their knowledge. BI strategies that focus solely on the data itself and don’t consider how findings will actually help business stakeholders will be far more likely to fail, so ensure you’re always putting the needs of the wider organization ahead of any interesting but irrelevant data analytics

Ensuring using the right data

Look at the data itself to ensure it’s fit for your needs. Poor-quality data can lead to any results you get from your analytics being skewed, rendering them worthless. Therefore, it’s essential to cleanse your data to ensure its as accurate as possible.

Duplicated data, inconsistent formatting, missing fields and details that are just plain wrong will all mean your results can’t be trusted, so getting this sorted before you start processing will ensure you’re achieving the best possible results. Use automated data quality tools to fasttrack these tedious manual processes.

Give business ownership over BI

Organizations that place BI in the hands of business users have greater success rates than those who confine BI within IT. The business must absolutely be in charge. Although the complexities of early BI technologies put IT in charge of many BI programs, today’s tools are more intuitive, allowing them to go straight into the hands of business users who can run the queries that matter to them.

Select the right solution

Need the right technology tools to do so. It may seem odd to wait until so far down the road to determine this, but by taking the time to do the right prep work first, you’ll be able to select a solution that best meets your needs, rather than deciding on your technology path first, then having to reshape your processes.